Privacy Policy

This Privacy Policy applies to your use of truckup.com and all related apps and services (the “Platform”). All references to “us” (and similar words such as “we” and “our”) mean Truckup LLC, a Missouri limited liability company. All references to “you” and similar words such as “your” mean the individual using the Platform (and if you are using the Platform on behalf of a business entity, it means both you and that business).

By using the Platform, you are agreeing to this Privacy Policy. 

If you or your business do not agree to this Privacy Policy, then you and your business should not use the Platform.

Information We Collect

Anonymous Data

We may collect (or you may provide to us) information which is not personal in nature and which may not be used to identify you as a specific individual or business (“Anonymous Data”).

Personal Data

As a result of your use of the Platform we may collect (or you may provide to us) the following types of information (“Personal Data”):

• Basic Information: Your name, business name, address, email address, phone number, photos, videos, and similar types of information.

• Phone Call Information: Call lengths, call times, phone numbers called/answered, and similar types of information.

• User Account Information: Usernames, nicknames, passwords, and similar types of information.

• Payment Information: Payment information including credit/debit card numbers, account numbers, and similar types of information.

• Location Information: We may collect and process information about your actual location. We use various technologies to determine location, including IP address, GPS, and other sensors that may, for example, provide Truckup with information on nearby devices, Wi-Fi access points and cell towers. If you have "background location" turned on, we will, from time to time, collect and process location information even if you are not directly interacting with the Platform.

• Information We Collect Automatically: We may collect information about you automatically, including your IP address, operating system, browser ID, browsing activity, time stamps, site navigation, button clicks, and similar types of information. We may also use and/or collect cookies and other types of data files (such as web beacons and cookie-equivalent technology), some of which may be stored on your computer or electronic device for use when you use the Platform.

How We Use Your Information

Anonymous Data

We may use Anonymous Data for any purpose not otherwise prohibited by applicable law, without your consent, without providing notice to you, and without providing compensation to you, including without limitation sharing and selling Anonymous Data to third parties.

Personal Data

We will not share or sell your Personal Data except as otherwise provided in this Privacy Policy.

We may use your Personal Data as follows:

• Provision and Customization of the Platform: We may use your Personal Data to provide the Platform to you for their intended purposes, as well as to customize and/or enhance your use of the Platform.

• Advertising: We may use your Personal Data to serve more customized ads to you on the Platform.

• Communications: We may use your Personal Data to send communications to you, including marketing communications.

• Location: We may use your Personal Data to match you with, or help you find, customers, jobs, parts, vendors and other location specific information. Personal Data may trigger notifications or communications to third parties, such as customers, to notify them of your arrival and provide other information based on your location.

• Payments: If you purchase goods or services through the Platform, then we may use your Personal Data to process your purchase and payment.

• Sharing with Affiliates & Third Parties: We may share your Personal Data with our affiliates and other third parties to accomplish the purposes outlined in this Privacy Policy and in our Terms of Service and other policies referenced in those terms. This includes sharing your Personal Data with third party payments processors.

• Retention: We may store and retain your Personal Data for purposes of using it as described in this Privacy Policy. However, we do not have any obligation to store your Personal Data for the benefit of you or any other third party.

• Per our Other Terms: We may use your Personal Data as provided in our Terms of Service and other policies referenced in those terms.

Improvements to the Platform

If you share ideas or suggestions with us regarding how to improve or modify the Platform, then we may use all the same without your consent, without providing notice to you, and without providing compensation to you.

Compliance with Legal Process

We may use and/or share your Personal Data as follows: (a) to comply with court orders, valid discovery requests, valid subpoenas, and other appropriate legal mechanisms; (b) to respond to lawful requests by public authorities, including to meet national security or law enforcement requirements; (c) to prosecute and defend a court, arbitration, or similar legal proceeding; (d) with our representatives and advisors, including attorneys and accountants; and/or (e) if we have a good faith belief that disclosure is necessary to enforce this Privacy Policy or our Terms of Service and other policies referenced in those terms or to investigate or prevent illegal or immoral actions.

Aggregated Data

We may aggregate your Personal Data with information we have about other users, individuals, and business, for the purpose of converting your Personal Data into Anonymous Data. Once converted, we may use that information as provided in this Privacy Policy.

Your Choices Regarding Your Information

Account Settings

Some of the information you provide to us may be changed or deleted by you in your account settings. However, even if you change or delete that information, we may retain previous versions of the information for a reasonable period of time in order to continue providing the Platform. 

Cookies & Tracking Data

You may restrict our ability to use cookies and certain other types of data files by adjusting the settings on your device or browser.

Deleting Your Data

You may request that we delete your Personal Data from the Platform, but we do not have any obligation to honor that request. If you terminate your user account in accordance with our Terms of Service, then we will use reasonable efforts to remove your information from the sections of the Platform that allow other users to see and contact you (if any). Also, please note that other users of the Platform may be able to access or view your Personal Data to the extent that you shared it with those other users. 

Rights Under the European Union’s General Data Protection Regulation (GDPR)

If you are a “Data Subject” under the GDPR, then in addition to the rights outlined elsewhere in this Privacy Policy, you have the rights outlined in this section. If you have questions about any of these rights or if you would like to exercise any of these rights, please contact us. Also, please note that certain portions of the Platform will not work for you unless you provide us with your Personal Data.

• You have the right to be informed about what data we collect and how we use it.

• You have the right to request access to your Personal Data.

• You have the right to have us rectify your Personal Data if it is inaccurate or incomplete.

• You have the right to have us erase, remove, or delete, your Personal Data.

• You have the right to restrict our processing of your Personal Data as provided in the GDPR.

• You have the right to data portability with respect to your Personal Data.

• You have the right to object to certain uses of your Personal Data as provided in the GDPR.

• You have the right to lodge a complaint with a supervisory authority that has jurisdiction over issues related to the GDPR.

• To the extent you provided consent to our processing of your Personal Data, you have the right to withdraw that consent at any time. However, such withdrawal will not be effective with respect to lawful processing based upon consent that occurred prior to your withdrawal. (We require only the information that is reasonably required to enter into a contract with you. We will not require you to provide consent for any unnecessary processing as a condition of entering into a contract with us.)

• We will only retain your Personal Data for as long as necessary for the purposes outlined in this Privacy Policy and our Terms of Service and other policies referenced in those terms.

Security

We will use commercially reasonable efforts to protect your information, especially your personally identifiable information and payment information. 

However, since the Internet is not a 100% secure environment, we cannot ensure or warrant the security of any information you transmit to us. Further, it is your responsibility to protect the security of your login information and credentials.

Power to Amend This Privacy Policy

This Privacy Policy is effective as of the Last Modified date at the top of this page.

We may amend this Privacy Policy at any time, for any reason, with or without notice to you, and your continued use of the Platform after the amended Privacy Policy is posted on the Platform will constitute your acknowledgment and agreement to the amended Privacy Policy. However, to the extent the amended Privacy Policy materially alters your rights or obligations in this Privacy Policy, the amended Privacy Policy will become effective upon the earlier of (a) your continued use of the Platform with actual knowledge of the amended Privacy Policy; or (b) 30 days after the amended Privacy Policy is posted on the Platform.